Luxury Tees made using premium natural materials, nothing fake.
For the Planet and You
We source Organic Cotton from Chetna farms, and Supima Cotton which is grown in California. It is then spun into yarn, and dyed, and knitted into a beautiful heavyweight fabric in our GOTS, Fair Trade and SAI certified factory in West Bengal. Local sourcing helps in reducing emissions. We make the most comfortable tees, sustainably end-to-end. We intend to do better for you, the environment and farmer livelihood.

Celebrating High-Achievers

Roohani Singh, GenPact
"I loved this tee, the colour is super wearable, the material is very durable. I ordered an XS and it fit as if it was custom made!"

Vinay Agarwal, Hira Industries
"This is the best fitting tshirt in my wardrobe. Eastrivr is my go to for solids. "

Sayan C, Sampac
"Simple and classy! It fits me really well and was very comfortable... perfect evening wear for an Indian weather. "

Eastrivr: A story of simple living
We love living simply and are mindful of things we own and use.
We knew the apparel industry wasn't doing right by our generation and realised tshirts could be better - thoughtfully designed, made in natural materials.
So we made better.